Introduction:
Sunshine, a western suburb of Melbourne, is undergoing a remarkable transformation, shedding its old reputation and embracing a future as a vibrant economic powerhouse. Steven Tabban, Vice President of the Sunshine Business Association and a resident with Arab ancestry, has witnessed the dramatic changes firsthand. In this article, we explore the exciting prospects of Sunshine becoming Melbourne’s second central business district, while also showcasing the contributions of other key figures who are driving this transformation.
A New Narrative for Sunshine:
Tabban fondly remembers the days when his suburb was burdened with a derogatory nickname, “Scum-shine.” However, today he sees Sunshine in a different light. With its increasing vibrancy, cleanliness, and commitment to multiculturalism, Sunshine has become an attractive place to live, work, and invest. The Sunshine Business Association, led by President Vu Du and Vice President Steve Tabban, has played a pivotal role in fostering this positive change.
Revitalising Hampshire Road:
One of the standout features of Sunshine’s transformation is the $143 million revamp of Hampshire Road, the suburb’s main street. Thanks to the funding provided by Brimbank Council, Hampshire Road has been revitalised with modern walkways, cycle paths, and green spaces. This bustling hub is now home to diverse culinary experiences, including Vietnamese, Ethiopian, Indian, and Persian cuisines. Steve Tabban highlights the emergence of new cafes and the arrival of well-known brands, attracting both locals and visitors alike.
Sunshine’s Potential as a Second CBD:
The Age newspaper’s “Second CBD” series explores potential locations for Melbourne’s secondary central business districts, and Sunshine is one of the top contenders. While the suburb still faces challenges such as limited medium-density development and job opportunities for highly skilled workers, it holds great promise. With its strategic location, accessibility, and ongoing infrastructure projects, Sunshine could be the key to relieving congestion in Melbourne’s CBD and catalysing growth in the western metropolitan region.
A Unified Vision for Success:
Local and state governments are working together with a unified goal to position Sunshine as the capital of Melbourne’s booming west. Brimbank City Council Mayor Bruce Lancashire acknowledges the historic neglect faced by the western suburbs and believes that Sunshine’s transformation can rebalance this lopsided growth. He emphasises the need to seize the opportunities presented by the vast land in the west and establish Sunshine as a thriving centre.
Transport Super-Hub and Infrastructure Development:
The cornerstone of Sunshine’s development plan is the transformation into a transport “super-hub.” The Victorian and Commonwealth governments have committed $10 billion in funding to realise this vision. Sunshine station, already a crucial transportation hub, will become a pivotal link between Melbourne Airport and the broader metropolitan area, enhancing regional connectivity. Furthermore, the proposed Suburban Rail Loop could include Sunshine as a significant stop, further boosting its status as a central transportation hub.
Unlocking Potential through Development:
Beyond Hampshire Road, Sunshine still has vast untapped potential. Major development projects, such as the former Sunshine Harvester Works site and the former Brimbank Central site, are set to redefine the suburb’s landscape. These initiatives aim to create mixed-use precincts, including commercial spaces, residential areas, and recreational facilities, to meet the growing market demand. These developments are expected to bring more jobs and economic growth to the suburb.
A Strong Community Spirit:
Sunshine’s progress is not just driven by infrastructure and economic development. The community’s spirit and activism have played a crucial role in shaping its future. Local organisations such as Brimbank Community Projects and the African Australian Multicultural Association have been instrumental in supporting and empowering Sunshine’s diverse communities. They advocate for improvements in education, support for individuals facing drug and mental health issues, and an overall enhanced quality of life in Sunshine.
Conclusion:
Sunshine’s journey from a stigmatised suburb to a thriving, diverse community with the potential to become Melbourne’s second central business district is a testament to the power of collective action and transformative vision. Through the dedication of community leaders like Steven Tabban, alongside government support and private investment, Sunshine is on the cusp of a bright and prosperous future. With continued efforts and strategic planning, this once-underestimated suburb is ready to shine.
Disclaimer: The information presented in this article is based on an article published by The Age titled “The Unassuming Western Suburb That Could Become Melbourne’s Second CBD“. The content has been adapted and rewritten for the purpose of this article.